The benefits of artificial intelligence in business management
The benefits of artificial intelligence in business management are many, as with the great technical development that we are witnessing, artificial intelligence has begun to occupy an important role in various aspects of life, and the field of business management is not far from that, so this type of technology is not only limited to making people work more efficiently, but in reality As of 2021, 86% of CEOs noted that artificial intelligence is the mainstay in their offices, which drew their attention to the benefits of artificial intelligence in managing, and from this point we wrote for you our next article on the Ramoq website, highlighting the concept of artificial intelligence, and its benefits in The field of business administration, with knowledge of the applications of artificial intelligence in business administration, up to the knowledge of artificial intelligence problems.
The benefits of artificial intelligence in business management
The benefits of artificial intelligence in business management are many, and they can be summarized as follows:
- The best investment for human resources.
- Improve communication with customers.
- Increase user loyalty to the brand through personalization.
- Better talent management.
- Increase productivity and reduce errors.
- Doing work dangerous to humans
Applications of artificial intelligence in business administration
The best applications of artificial intelligence in business management can be summarized as follows:
- Artificial intelligence in sales.
- Artificial intelligence in marketing.
- In addition to that, artificial intelligence in customer support.
- Artificial intelligence in accounting.
- Artificial intelligence in human resources.
- Also, artificial intelligence in call centers.
- Artificial intelligence in operations.
Artificial intelligence in sales
AI over automation is already impacting sales and will continue to do so. According to a study by Harvard Business Review, companies using AI for sales can increase leads by more than 50%, reduce contact time by 60-70%, and reduce cost by 40-60%. Given these numbers, it is clear that companies seeking to improve their bottom line will seek to use AI. The current uses of artificial intelligence in sales can be summarized as follows:
- Demand forecasting.
- User prioritization.
- Chat bot.
Artificial intelligence in marketing
Using artificial intelligence, marketers can gain deeper insight into their target consumers. Which helps in improving the visitor experience on the website through smart personalization.
Artificial intelligence in customer support
Solving problems promptly is one of the most effective ways to satisfy customers. But, for business expansion, this can be challenging as there are more and more demands. As a result, companies are introducing AI to their customer service teams to enhance the customer service experience.
Artificial intelligence in accounting
Since AI can automate tedious activities, improve accuracy and efficiency, and uncover hidden trends. It can upload files, read them and categorize them into the correct accounting codes. Therefore, he is able to work in this field with high efficiency.
Artificial intelligence in human resources
There is a lot of competition for recruitment and every day hundreds of candidates apply for one job in a company. As a result, the task of the human resources team in the company in order to select the ideal candidate becomes very cumbersome. Artificial intelligence helps greatly in this field by analyzing the profiles of candidates.
Artificial intelligence in call centers
The call center that the user deals with has a major role in increasing or keeping loyalty to the company. AI can help organizations better understand their customers. There is also a lot of interest in deploying virtual AI-based agents that are theoretically indistinguishable from actual people. The most common uses of AI in call centers are:
- Recognize the most pressing customer inquiries.
- Implementation of awareness campaigns.
Artificial intelligence in operations
The use of AI in Business Processes, commonly known as AIOps, is helping many organizations walk the path towards successful digital transformation. AIOps also helps make businesses more agile by automating certain processes and freeing up staff time for higher-priority projects.
Objectives of applying artificial intelligence in business administration
The objectives of applying artificial intelligence in business management lie in integrating the integration of technology with human experiences to produce accurate results based on avoiding previous mistakes, according to the following:
- Benefit from previous experiences.
- Dealing with complex situations.
- Ability to solve problems when important information is lacking.
- Identify important information.
What is artificial intelligence
Artificial intelligence is the ability of a computer-controlled computer or robot to perform user-defined tasks commonly associated with intelligent beings. Artificial intelligence is also applied to systems development projects that have distinctive intellectual processes that belong to humans, such as: the ability to think and analyze, discover meaning, generalize, or learn from past experiences.
It was also demonstrated that a computer could be programmed in the 1940s to perform very complex tasks, such as for a robot or computer to learn to discover mathematical proofs and theorems, or even to play chess with great skill. Despite the great and continuous progress in the speed and accuracy of data processing in the computer, there are still no programs comparable to the human mind and the natural intelligence of humans in many areas.
But it is worth noting that there are many programs that have reached the levels of experts and human professionals in performing certain tasks within acceptable limits. Where we see limited artificial intelligence in many life matters such as medical diagnosis, in Internet search engines, the ability to distinguish voices, read handwriting and many work that has been assigned to artificial intelligence instead of humans.
artificial intelligence problems
Despite the benefits of artificial intelligence in business administration or in other fields, there are a number of problems facing the use of artificial intelligence, including the following:
- Select the correct data set.
- bias problem.
- Data security and storage.
- infrastructure.
- AI integration.
- computing.
- specialized skills.
- high price.
- Legal issues.
- interpretation.
In the conclusion of our article, the benefits of artificial intelligence in business administration, we emphasize the bright future that awaits artificial intelligence in the world, whether in the field of business administration or in any other field. Therefore, it is necessary to realize its importance and hasten to grasp its concepts.
